Meet the Team Behind the Innovation.
Having lived the real-world need for video content done right but more efficiently, Cat Toomey of CATalyzing Communications, Franklin Karp, of Franklin Karp & Co. and John Frattasi of Gusto Media, industry leader in video direction and video production, joined together and set off on an impassioned mission to make videos better, faster and more personalized for their industry. The trio had a vision to support technology integrators, manufacturers and the custom community in a whole new way, transforming their marketing assets through video, and helping them to tell their authentic story in the most exciting, visual way possible.
Cat Toomey, Co-Founder, VideoMojo and CEO, CATalyzing Communications
Cat founded and today leads CATalyzing Communications, the industry’s top full-service marketing company that serves technology and interior lifestyle sectors worldwide. Cat’s a respected, trailblazing leader with proven record of building companies and teams to mature success. She’s served on CEA’s Board of Leaders, MR A/V Council and the Mobile Mktg. Privacy Committee, is a CE Pro Master, Dealerscope 40 Under 40 winner and has received many awards. Cat has held executive roles with global control companies AMX, ELAN + URC. As SVP for Escient, she drove the brand from inception to through sale to D&M for $260M. At CATalyzing, she leverages her experience, vision and passion to help others build their companies to market-leading positions. CATalyzing is devoted to personalized marketing and elevating the entire industry. The Company offers 360-degree services including branding, strategy, PR, websites, social, blogs, content creation, advertising, video services and more. The firm is known for support of hundreds of leading integrators nationwide and world-class companies such as Salamander Designs, Nortek/Nice, Crestron, Control 4, Harman Luxury Audio Group, HTSA, LG and others. For VideoMojo, Cat leverages her marketing expertise to ensure videos and scripting created are in sync with each client's overall marketing strategy, brand voice and individuality.
John Frattasi, Co-Founder, VideoMojo and Principal, Gusto Media
John Frattasi is a leading, visionary NYC based video producer. He is the principal of Gusto Media, a creative studio specializing in dynamic, story-driven videos that are as impactful as they are beautiful. John has worked on projects across the world for clients ranging from farm-to-table food companies, technology start-ups, nonprofit / NGO organizations, and industry-leading electronics and technology brands. Prior to starting Gusto, John worked at an award-winning Metro NY Representative agency focused on upscale, luxury consumer electronics. This experience gained him valuable insight into the specialized marketing needs of both dealers and manufacturers, along with the architectural and design community. This unique industry perspective, along with his creative vision and expertise, have resulted in John producing more than 100 videos thus far for integrators and esteemed manufacturers such as Samsung, Lutron, Ketra, Planar, Leon, Meridian, and others. For VideoMojo, John leverages his vast experience to oversee all aspects of video concepting, creation, production and delivery to ensure full client satisfaction.
Franklin Karp, Co-Founder, VideoMojo and Founder, Franklin Karp & Co.
Franklin Karp has lived on the forefront of consumer electronics and technology sectors for decades, providing world-class leadership for integrators, manufacturers, buying groups and beyond with his company Franklin Karp & Co. Franklin is a well-respected, recognized professional with over 30 years of business and operational expertise and is always enthusiastic about helping industry companies and people flourish through technology and human interaction. Franklin advises business leaders on how to cultivate positive relationships with teams and stakeholders to drive growth, increase revenue and improve all aspects of their business. Franklin has spent his entire career devoted to the Consumer Electronics industry in high-end retail and custom integration, working across all business stakeholders. Among many accomplishments, he is known for his tenure with Harvey Electronics, eventually becoming CEO and leading Harvey to a public offering, serving as COO for Audio Video Systems, LLC of New York, and for serving as past President of Home Technology Specialists of America (HTSA), along with numerous awards. For VideoMojo, Franklin oversees manufacturer relations and strategy, ensuring that there is value for all parties every step of the way.